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December 2007

December 31, 2007

Wow, Thanks, and Oops....

First, WOW!!
I have received an enormous response from the article that came out today about saving my trash for a year. I started the project for my own edification - my own learning, my own discovery, my own experience. I thought about making it public, but to be honest, my life is so busy I never got around to it. The SF Chronicle found out about it when a friend mentioned it to a friend and today it apparently hit the news world in full force. I checked my email this morning and it has been a non-stop flow of communication ever since....

Second, THANKS!!!
From the bottom of my heart, I sincerly thank all of you who have written to share your thoughts, ideas and criticisms with me. It is inspiring to know that people care enough, or at least are intrigued enough to take the time to write. Many of you have shared your own stories and that means more to me than anything. It is through community that we learn the most and feel the most connected to each other.

Finally, OOPS....
After the story was discovered by local TV news and the SF Chronicle, I decided to post a blog to share more about it. I put up some basic information but have not yet finalized the site. I had hoped to know before the story actually hit the papers so I could finish editing the blog, post pictures, add the missing content, etc. Well, so it goes.... the story ran and I learned about it from all of you! That's fun!! I will do my best to get more information up as soon as I can so that all of you who are still interested can get the whole scoop. I will even post pictures.

I appreciate those of you who have written to share your skepticism and dubiousness, wondering how this can be legitimate if I haven't posted any pictures. I will happily post some photos so you can have your proof... They usually say the proof is in the pudding. With me, the proof is actually in the pudding packaging.


And one more thing...

I want to express a deep appreciation for Kelly Zito, the SF Chronicle writer who first covered this story, for the incredible job she did of putting this project into a larger context. In so doing she gave it greater meaning. She clearly took the time to speak to people in the trash industry, to uncover and share the difficult to digest truth that much of our recycling gets shipped to Asia for processing. She shared the overwhelming statistic that as Americans we generate over 250 million tons of trash a year. And she captured the point of the project accurately and with grace - i appreciate the opportunity to use this project to create dialogue about a subject that impacts us all and my deepest belief is that change starts with each one of us. It is through our actions, not our preaching and finger pointing, that real movement happens. By acting upon our ideas and inspiration we bring things to life and give others a chance to do the same.

December 02, 2007

Yes, I really did save my trash for an entire year...

Crazy, eh?

Let's see, what are all of the questions running through your mind?

Where do you keep it?

News Articles about This Story

News Videos About This Story

  • ABC News
    This is a great live interview and they too capture a lot of the true spirit of the project.
  • CNN.com
    Reggie is a great host and I enjoyed this interview a great deal.
  • KTVU Bay Area News
    David Stevenson did a great job. He was sincerley interested in the project and a pleasure to talk to about the nuances of the experience.
  • MSNBC
    I love how the host makes it personal in the end and shows us the trash she generated that morning.

Other Media I've Done

Recent Posts

Back to Earth Mailing List

Relevant Websites

  • Back to Earth inc.
    I am the CEO of this company. You can learn more about what I do every day! Let me know what you think.
  • How to Green Events
    If you produce events this site will give you the resources you need to do it and make less trash
  • Inspiring Music Video about Making a Difference
    This video by Nickleback is inspiring!
  • Stopwaste
  • The Great Plastic Menace
    Learn about a pile of plastic TWICE THE SIZE OF TEXAS floating in the ocean. It's true.
  • The Story of Stuff
    A friend of mine in Oakland made this piece. Absolutely phenomenal!
  • Trash Statistics
    I haven't verified all of the information on this site but it seems credible.
  • Women's Earth Alliance - Bottled Water vs. Free Clean Water
    This impressive organization is putting on the African Women and Water Conference in Kenya in March. They are empowering women to learn technologies to provide their own clean water to their communities. Support their efforts!
  • Zero Waste America
    This site offers the real deal perspective and a tremendous amount of statistics and information about the waste situation in our world. While it has not been updated in a while it is still a great resource. Thanks Lynn for all of your tireless research.

Relevant Books

  • Janine Benyus: Biomimicry
    (*****)
  • William McDonough: Cradle to Cradle
    (*****)
  • Christopher D. Cook: Diet for a Dead Planet
    (*****)
  • Paul Hawken, Amory Lovins, Hunter Lovins: Natural Capitalism
    (*****)
  • Julia Butterfly Hill: One Makes a Difference
    Practical information, statistics and resources for finding real solutions to today's challenges. A must read!!! (*****)

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Resources

  • Seven Star inc. Green Event Planners
    Seven Star is the world’s premier green event planner, producer, and consultant. They produce the highly successful Green Festivals in SF, D.C., and Chicago.
  • To-Go Ware (re-usable containers)
    Tired of making trash from to-go containers? Get one of these awesome reusable to-go products and reduce your footprint!
  • What is Compost?
    This site will give you a good introduction to composting so you can minimize your trash, take away the smell, and make rich fertilizer to return to the earth.

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